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Criteo (MEX:CRTO N) Cyclically Adjusted Price-to-FCF : 15.95 (As of Jun. 29, 2025)


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What is Criteo Cyclically Adjusted Price-to-FCF?

As of today (2025-06-29), Criteo's current share price is MXN672.25. Criteo's Cyclically Adjusted FCF per Share for the quarter that ended in Mar. 2025 was MXN42.15. Criteo's Cyclically Adjusted Price-to-FCF for today is 15.95.

The historical rank and industry rank for Criteo's Cyclically Adjusted Price-to-FCF or its related term are showing as below:

MEX:CRTO N' s Cyclically Adjusted Price-to-FCF Range Over the Past 10 Years
Min: 10.64   Med: 16.86   Max: 25.08
Current: 10.74

During the past years, Criteo's highest Cyclically Adjusted Price-to-FCF was 25.08. The lowest was 10.64. And the median was 16.86.

MEX:CRTO N's Cyclically Adjusted Price-to-FCF is ranked better than
59.94% of 362 companies
in the Media - Diversified industry
Industry Median: 15.515 vs MEX:CRTO N: 10.74

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Price-to-FCF. The Cyclically Adjusted FCF per Share is the average of the inflation adjusted free cash flow per share of a company over the past 10 years.

Criteo's adjusted free cash flow per share data for the three months ended in Mar. 2025 was MXN16.185. Add all the adjusted free cash flow per share for the past 10 years together and divide 10 will get our Cyclically Adjusted FCF per Share, which is MXN42.15 for the trailing ten years ended in Mar. 2025.

Shiller PE for Stocks: The True Measure of Stock Valuation


Criteo Cyclically Adjusted Price-to-FCF Historical Data

The historical data trend for Criteo's Cyclically Adjusted Price-to-FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Criteo Cyclically Adjusted Price-to-FCF Chart

Criteo Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Cyclically Adjusted Price-to-FCF
Get a 7-Day Free Trial Premium Member Only Premium Member Only - 25.06 14.74 12.78 18.05

Criteo Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
Cyclically Adjusted Price-to-FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 17.71 19.05 20.11 18.05 15.93

Competitive Comparison of Criteo's Cyclically Adjusted Price-to-FCF

For the Advertising Agencies subindustry, Criteo's Cyclically Adjusted Price-to-FCF, along with its competitors' market caps and Cyclically Adjusted Price-to-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Criteo's Cyclically Adjusted Price-to-FCF Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Criteo's Cyclically Adjusted Price-to-FCF distribution charts can be found below:

* The bar in red indicates where Criteo's Cyclically Adjusted Price-to-FCF falls into.


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Criteo Cyclically Adjusted Price-to-FCF Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted Price-to-FCF takes the Free Cash Flow per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/FCF calculation. Because it considers this 10-year average, it's often referred to as the CAPFCF Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Price-to-FCF.

Criteo's Cyclically Adjusted Price-to-FCF for today is calculated as

Cyclically Adjusted Price-to-FCF=Share Price/ Cyclically Adjusted FCF per Share
=672.25/42.15
=15.95

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Criteo's Cyclically Adjusted FCF per Share for the quarter that ended in Mar. 2025 is calculated as:

For example, Criteo's adjusted Free Cash Flow per Share data for the three months ended in Mar. 2025 was:

Adj_FreeCashFlowPerShare=Free Cash Flow per Share/CPI of Mar. 2025 (Change)*Current CPI (Mar. 2025)
=16.185/120.3800*120.3800
=16.185

Current CPI (Mar. 2025) = 120.3800.

Criteo Quarterly Data

Free Cash Flow per Share CPI Adj_FreeCashFlowPerShare
201506 -4.252 100.440 -5.096
201509 -1.039 99.950 -1.251
201512 14.202 100.040 17.090
201603 1.405 100.020 1.691
201606 -1.773 100.630 -2.121
201609 8.179 100.340 9.813
201612 12.914 100.650 15.445
201703 5.869 101.170 6.983
201706 8.088 101.320 9.609
201709 10.838 101.330 12.876
201712 9.004 101.850 10.642
201803 20.764 102.750 24.327
201806 6.426 103.370 7.483
201809 -2.827 103.560 -3.286
201812 16.262 103.470 18.920
201903 15.840 103.890 18.354
201906 7.069 104.580 8.137
201909 4.796 104.500 5.525
201912 8.975 104.980 10.292
202003 17.167 104.590 19.759
202006 1.459 104.790 1.676
202009 12.614 104.550 14.524
202012 10.795 104.960 12.381
202103 20.866 105.750 23.753
202106 3.293 106.340 3.728
202109 11.022 106.810 12.422
202112 17.765 107.850 19.829
202203 20.055 110.490 21.850
202206 -2.660 112.550 -2.845
202209 8.101 112.740 8.650
202212 30.914 114.160 32.598
202303 1.528 116.790 1.575
202306 -7.046 117.650 -7.209
202309 0.950 118.260 0.967
202312 28.849 118.390 29.334
202403 0.048 119.470 0.048
202406 -1.844 120.200 -1.847
202409 12.842 119.560 12.930
202412 53.396 119.950 53.587
202503 16.185 120.380 16.185

Add all the adjusted free cash flow per share together and divide 10 will get our Cyclically Adjusted FCF per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.


Criteo  (MEX:CRTO N) Cyclically Adjusted Price-to-FCF Explanation

Compared with the regular Price-to-Free-Cash-Flow, which works poorly for cyclical businesses, the Cyclically Adjusted Price-to-FCF smoothed out the fluctuations of free cash flow during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted Price-to-FCF should give similar results to regular Price-to-Free-Cash-Flow.


Criteo Cyclically Adjusted Price-to-FCF Related Terms

Thank you for viewing the detailed overview of Criteo's Cyclically Adjusted Price-to-FCF provided by GuruFocus.com. Please click on the following links to see related term pages.


Criteo Business Description

Traded in Other Exchanges
Address
32 Rue Blanche, Paris, FRA, 75009
Criteo SA is an ad-tech company in the digital advertising market. Its technology, allows retailer advertisers to launch multichannel and cross-device marketing campaigns in real time. With real-time return on investment analysis of the ads, the firm's clients can adjust their marketing strategies dynamically. It has two reportable segments: Retail Media and Performance Media. The firm also provides technology allowing retailers to effectively manage their ad inventories and improve yield optimization.

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